Global sales volume for FY2018 totalled 1,244,000 units, an increase of 13% from the prior fiscal year. In the ASEAN region, sales of the Mitsubishi XPANDERMPV increased 17% to 318,000 units from the previous fiscal year, with growing sales from the launch market of Indonesia to the Philippines, Thailand and Vietnam.
In Japan, sales of the Mitsubishi Eclipse Cross, Outlander PHEV and Delica D:5 models helped lift volumes by 7% to 105,000 units, maintaining a recovery trend in demand for Mitsubishi vehicles. In addition, at the end of FY2018, MMC launched the new Kei-car, eK Wagon and eK Cross to the Japanese domestic market. Sales volumes increased year-on-year in all regions including Oceania and the focus markets of North America and China along with other important territories. This resulted in MMC achieving the full-year forecast for unit sales announced at the beginning of FY2018.
Looking ahead, MMC forecasts that global sales in Fiscal Year 2019 are expected to increase by 5% year-on-year to 1,305,000 units. The company aims to achieve sustainable growth by optimizing sales efficiency through enhanced brand value and strengthening of its sales networks. MMC also intends to further increase sales of the Mitsubishi XPANDER, which achieved favourable recognition and by growing sales volumes of the Mitsubishi Outlander PHEV and Mitsubishi Eclipse Cross models which reflect the company's strengths in the SUV market.
MMC's financial forecast for Fiscal Year 2019 is as follows:
Net sales are projected to rise 3% year-on-year to ¥2,580.0 billion.
The company continues to focus on securing sustainable earnings in an increasingly uncertain market environment and aims to achieve operating profit of ¥90.0 billion and net profit of ¥65.0 billion.
Press information, releases and images for the Mitsubishi product range is available via our media website at: www.mitsubishi-media.co.uk Customers can find out more at www.mitsubishi-cars.co.uk
ABOUT MITSUBISHI MOTORS
Mitsubishi Motors Corporation is a global automobile company based in Tokyo, Japan, which has a competitive edge in SUVs and pickup trucks, electric and plug-in hybrid electric vehicles. Since the Mitsubishi group produced its first car more than a century ago, we have demonstrated an ambitious and often disruptive approach, developing new vehicle genres and pioneering cutting-edge technologies. Deeply rooted in Mitsubishi Motors’ DNA, our brand strategy will appeal to ambitious drivers, willing to challenge conventional wisdom and ready to embrace change. Consistent with this mindset, Mitsubishi Motors introduced its new brand strategy in 2017, expressed in its “Drive your Ambition” tagline – a combination of personal drive and forward attitude, and a reflection of the constant dialogue between the brand and its customers. Today Mitsubishi Motors is committed to continuous investment in innovative new technologies, attractive design and product development, bringing exciting and authentic new vehicles to customers around the world.
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