Mitsubishi Motors Corporation is a global automobile company based in Tokyo, Japan, with particular expertise in SUVs, pickup trucks, electric and plug-in hybrid electric vehicles. Since producing its first car more than a century ago, it has demonstrated an ambitious and often disruptive approach by developing new vehicle genres and pioneering cutting-edge technologies. Mitsubishi Motors’ brand strategy is expressed in its “Drive your Ambition” tagline, reflecting the personal drive and forward-looking attitude of the brand and its customers, underpinned by its continuous investment in innovative new technologies as well as attractive and authentic new vehicles for ambitious drivers all around the world.
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