MITSUBISHI MOTORS ANNOUNCES LINEUP AT 89TH GENEVA MOTOR SHOW

  • New “DENDO DRIVE HOUSE” package
  • World Premiere for Mitsubishi Engelberg Tourer
  • World Premiere for new Mitsubishi ASX
  • European premiere for new Mitsubishi L200

Mitsubishi Motors Corporation (MMC) will be exhibiting at the 89th Geneva International Motor Show, March 5th-17th, under the company’s global tagline “Drive your Ambition.”

The MITSUBISHI ENGELBERG TOURER and the 2020 Mitsubishi ASX compact SUV will make their global debuts at the show. The new Mitsubishi L200 one-tonne pick-up will have its first showing in Europe.

In addition, MMC will demonstrate a new service called "DENDO DRIVE HOUSE (DDH)" which offers ways to reduce climate change and support higher demand for energy.

This energy ecosystem allows owners to generate, store and share energy automatically between the car and the house. The package, called Dendo as it translates to “electric” in Japanese, is a system composed of solar panels, a bi-directional charger using Vehicle-to-Home (V2H) technology, a home storage battery and Mitsubishi PHEV.

Overview of MMC Exhibition:
The MMC show lineup will include the MITSUBISHI ENGELBERG TOURER, the 2020 Mitsubishi ASX compact SUV and the Europe-market 2020 Mitsubishi L200 one-tonne pick-up truck.

L200 one-tonne pick-up (Europe-market model):

Under the ‘Engineered Beyond Tough’ philosophy that has created successive generations of Mitsubishi pick-up trucks, the new L200 has been developed to an Ultimate Sport Utility Truck concept. Features include: a powerful design incorporating a new generation of MMC’s DYNAMIC SHIELD front styling; a 4WD system that delivers improved all-terrain performance and the use of advanced active safety technologies. The Mitsubishi L200’s renowned durability and reliability for business use is complemented by improvements in comfort and ride for private customers.

The new Mitsubishi L200 uses a newly-developed 2.2L turbodiesel engine fitted to 6-speed automatic or manual transmissions to deliver powerful and smooth acceleration and quieter performance. The engine employs the AdBlue® aqueous urea-SCR system to remove NOx emissions from the exhaust gas and is EURO 6d-TEMP compliant.

Demonstrations:
DENDO DRIVE HOUSE (DDH)

MMC will display the "DENDO DRIVE HOUSE (DDH)" system in a purpose-built showcase. It will demonstrate DDH to customers in an easy-to-understand format showing how it can lower electricity bills and fuel costs, provide an emergency power supply and create a more sustainable power supply.

Connected Services Demonstration

In another technology exhibit, MMC will demonstrate Mitsubishi Connect. Visitors at the show can experience how the Smartphone-link Display Audio (SDA) info-entertainment system can deliver safety, maintenance and entertainment services by connecting through smartphone and other device interfaces.

MMC 89th Geneva Motor Show Lineup

Model

No. on display

Remarks

Press Days

General
Public Days

MITSUBISHI ENGELBERG

TOURER

1

1

Global debut. Concept car. Show car

ASX

1

1

Global debut (2020 model year).

Europe-market model. Show car.

L200

1

1

Europe debut (2020 model year). Europe-market model. Show car.

Outlander PHEV

2

2

 

Eclipse Cross

1

1

 

Outlander

 

1

 

Mirage

 

1

 

i-MiEV

 

1

Custom 2019 Geneva International Motor Show Car Wrap

Total

6

9

 


MMC has setup a special website at the following URL to provide the information about its exhibits at 2019 Geneva International Motor Show.

http://www.mitsubishi-motors.com/en/innovation/motorshow/2019/gms2019/

- Ends -

ABOUT MITSUBISHI MOTORS
Mitsubishi Motors Corporation is a global automobile company based in Tokyo, Japan, which has a competitive edge in SUVs and pickup trucks, electric and plug-in hybrid electric vehicles. Since the Mitsubishi group produced its first car more than a century ago, we have demonstrated an ambitious and often disruptive approach, developing new vehicle genres and pioneering cutting-edge technologies. Deeply rooted in Mitsubishi Motors’ DNA, our brand strategy will appeal to ambitious drivers, willing to challenge conventional wisdom and ready to embrace change. Consistent with this mindset, Mitsubishi Motors introduced its new brand strategy in 2017, expressed in its “Drive your Ambition” tagline – a combination of personal drive and forward attitude, and a reflection of the constant dialogue between the brand and its customers. Today Mitsubishi Motors is committed to continuous investment in innovative new technologies, attractive design and product development, bringing exciting and authentic new vehicles to customers around the world.

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