MITSUBISHI L200 LEADS THE PICK-UP MARKET IN JANUARY 2019

The multi-award winning Mitsubishi L200 was the UK’s best-selling pick-up truck in January 2019. Nearly one in every three pick-ups sold in the UK during January was a Mitsubishi L200.

Sales of the Mitsubishi L200 in January totalled 1,237 units, compared to 636 in January 2018. This 88.6% increase in sales year on year has been accomplished in a Light Commercial Vehicle market that was up 13.4% with a total of 3,808 units sold in January 2019 compared to 3,359 last year.

Rob Lindley, Managing Director, Mitsubishi Motors in the UK said “The Mitsubishi L200 pick-up has been a backbone for small businesses in the UK for many years and continues to be a vital vehicle for Mitsubishi and our plans for growth for 2019 and beyond.”

The Mitsubishi L200 had a successful 2018 winning a fourth consecutive Auto Express ‘Pick-up of the Year’ award, along with being named ‘Best Pick-up’ by both Carbuyer and Parkers.

In January 2019 the Mitsubishi L200 Barbarian Black Edition was launched. Limited to just 500 vehicles, the Barbarian Black Edition features black wheels, black detailing and a choice of rear load area accessory: either a GST hardtop with sliding side windows, a Mitsubishi Fullbox or a black aluminium roll top with black sports bars. The L200 Barbarian Black Edition is priced from £30,500 CV OTR* and is on sale now.

*The Commercial Vehicle On The Road Price (CV OTR Price) excludes VAT (at 20%), but includes VED and First Registration Fee. Metallic/Pearlescent paint extra.

For more details about the Mitsubishi L200 visit https://www.mitsubishi-cars.co.uk/new-cars/l200/

ABOUT MITSUBISHI MOTORS
Mitsubishi Motors Corporation is a global automobile company based in Tokyo, Japan, which has a competitive edge in SUVs and pickup trucks, electric and plug-in hybrid electric vehicles. Since the Mitsubishi group produced its first car more than a century ago, we have demonstrated an ambitious and often disruptive approach, developing new vehicle genres and pioneering cutting-edge technologies. Deeply rooted in Mitsubishi Motors’ DNA, our brand strategy will appeal to ambitious drivers, willing to challenge conventional wisdom and ready to embrace change. Consistent with this mindset, Mitsubishi Motors introduced its new brand strategy in 2017, expressed in its “Drive your Ambition” tagline – a combination of personal drive and forward attitude, and a reflection of the constant dialogue between the brand and its customers. Today Mitsubishi Motors is committed to continuous investment in innovative new technologies, attractive design and product development, bringing exciting and authentic new vehicles to customers around the world.

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Mitsubishi L200 leads the pick-up market in January 2019

Mitsubishi L200 leads the pick-up market in January 2019

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