Jan 22, 2013

CIRENCESTER, UK – Mitsubishi Motors in the UK has unveiled a seasonal special offer that will warm the hearts of winter weary motorists everywhere – a free four-wheel drive upgrade on the stunning ASX urban crossover.

Available at Mitsubishi retailers nationwide until the end of March, the outstanding deal gives buyers of both the ASX3 and ASX4 – both equally at home on or off road – a massive £2,150.00 of added value.

And with Britain currently shivering its way through a snowy cold snap, it means vehicle buyers can enjoy the additional peace of mind that comes with full 4x4 capability at no extra cost. What’s more, the popular ASX3 and ASX4 – priced from £18,359.00 RRP – are now available with 0% interest through Mitsubishi Finance.

Lance Bradley, Managing Director of Mitsubishi Motors in the UK, said:

“In weather conditions like those gripping Britain for the past week there’s simply no substitute for four-wheel drive and the added confidence and reassurance it gives. But, until now, that confidence and reassurance has always come at a premium.

“This exciting special offer comes at a time when it’s needed most and means the all-terrain ability of the all-wheel drive ASX is an affordable reality for many more motorists.”

Seamlessly combining the performance and handling of a family hatchback with the practicality and versatility of a mid-sized 4x4, the striking ASX – or Active Sports Crossover – more than lives up to its name.

Available with a choice of powerful, yet efficient petrol and diesel engines, the ASX offers impressive fuel economy and emissions figures but packs plenty of pulling power when needed.

And peace of mind doesn’t just come in the form of the model’s 4x4 ability. Each ASX model boasts a 5 Star Euro NCAP rating courtesy of an array of advanced on-board safety features, including Mitsubishi’s state-of-the-art RISE system – which displaces any impact away from the passenger compartment – Electronic Brake Distribution and Emergency Stop Signal System.

In addition, both models are packed with creature comforts. The ASX3 list of on-board features includes automatic headlights and wipers, cruise control, Bluetooth, rear parking sensors, steering wheel controls and keyless start. Meanwhile, the higher spec’ ASX4 adds a high-tech Kenwood Multimedia Unit and a handy reversing camera.

For more details on the ASX or to find your local Mitsubishi retailer, visit


Mitsubishi Motors in the UK Press Office

For further information, images and video content please contact the Mitsubishi Motors in the UK Press Office by telephone on 00 44 1285 647 200 or visit our media centre online at Or you can contact Vanessa or Shona as below:



Vanessa Nalder
Manager – Press & Media Relations

m: 00 44 7767 317490 t: 00 44 1285 647157

Shona Smith
Press Officer

m: 00 44 7770 640650 t: 00 44 1285 647200